
For coaches
Bring your craft. Keep 75%.
Sway brings the clients and looks after the rest. You bring your skill in Pilates and Strength, and keep the larger share of every session, a fairer split than the studios or the platforms.
Apply to coachFairer commission
More of every booking goes to you
A studio keeps the lion’s share of what you earn. Most platforms keep a great deal too. We keep little, on principle: the rest is yours.
High-street studios
average
Other platforms
average
Sway
to you, minimum
Plus 100% of any tips. Industry figures are approximate.
Why Sway
A better way to practise

Clients, brought to you
We find and vet the clients. You arrive, coach, and leave the admin to us.
Your hours, your areas
Choose when you work and the parts of London you cover. Nothing is imposed.
Paid weekly
A clear statement each week. Payment collected in advance: no chasing, no cash.
The Sway Method
A method worth teaching: Pilates and Strength, combined, with training and standards behind it.
Support, should you need it
Real people to call. You are never left to manage a difficulty alone.
In your home or virtual
Coach in person, or live through the screen, and grow a book that isn't capped by travel.
A book that builds
Our packages are built for regulars, not one-offs. Clients train consistently, and you earn steady income instead of forever chasing the next booking.
Share your voice
Contribute to the Sway Journal: write on what you know best, reach our community, and earn rewards for it.
Sway brings me clients who actually show up, pays me fairly and weekly, and lets me focus on coaching. It’s the first platform that feels built around the trainer, not the other way round.
Maria, Pilates & Strength coach, London
Questions
For coaches, answered
How do I join Sway as a coach?+
Apply below with your qualifications and insurance. Once approved, we set up your profile, availability and areas, and start sending you matched clients.
What qualifications do I need?+
A recognised qualification in Pilates and/or strength & conditioning, valid insurance, and a willingness to be DBS-checked.
When and how do I get paid?+
Weekly, with a clear statement. Payment is collected from clients in advance: no chasing, no cash handling.
Do I choose my hours and areas?+
Yes. You set your availability and the parts of London, or online, that you cover. Nothing is imposed.
What is the split?+
You keep 75% of every session, plus 100% of any tips, a fairer share than studios or other platforms.
Apply
Tell us about your practice
We ask only a few things of every coach:
- ✓ Qualified in Pilates and/or strength & conditioning
- ✓ Fully insured
- ✓ Happy to be DBS-checked
- ✓ Met in person before your first client